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Wednesday, October 13, 2010

Old Tariffs in New skins

I was looking forward to enjoying some 'pick-me-up' music on morning radio the other day, but instead was subjected to a very lengthy and repetitive announcement about how a new mobile providers tariff worked. Not only did I find this intrusive and rude, It was also very confusing. It was as if the rocket scientists at the company were trying to establish exactly how many *digit*digit# commands kenyans can actually remember. I was so focussed on memorizing what I was meant to do that I even forgot what service the command invoked. It made me think about the tons of information that we are bombarded with everyday, about what network does what, about cost/minute and per second billing or limited Vs 'virtually' unlimited data bundles.